Predictive Modeling: Can Vast Transactional Data Find Paid Subscribers?
Predictive Modeling: Can Vast Transactional Data Find Paid Subscribers? Acquiring subscribers is an ongoing challenge, but implementing a process that tests offers and creative against a variety of available lists can provide not only subscribers but insight for future efforts. AAMP kicked off its 2015 webinar series with a case study of Interior Design’s program [...]